Being a blogger is not for the faint of heart. It’s like High School. There are the ones out there that become popular overnight for doing the very same things and writing the same kind of content that 100 other bloggers do. What happens? How do the stars align just perfectly for one particular blog?
I am not thinking of any one blog when writing this post, but rather the whole trend of what makes a blog successful. Is it advertising? Is it word of mouth? Is it PR praise from other popular bloggers that have joined forces in order to uplift each other and be in the popular crowd? And what happens to the 100 other blogs who are not accepted into the circle of popular bloggers? Are they buried underneath the mound of everyone else’s HTML? Is blogging just like getting ahead in the real world? As in, it’s more of who you know and the connections you have, instead of just effort and amazing content?
A popular blogger can post a photo of their kid making a mess eating spaghetti, and it is shared on Facebook 200 times and 300 people like it and/or comment on it. A blogger not well known can post the exact same photo and people skim over it with the thought, “Ugh, there is another mommy blogger….boooooring.”
And delving deeper into this analogy; What type of content is popular? Do you have to curse in your writing to make yourself edgy enough to be remembered? Or talk about Vaginas, or other body parts? Is that what is funny nowadays? I’ve read more and more blogs where people are doing just that. It seems like these things are thrown in a blog post for the sole purpose of making it… what? Better? More popular? More brash? More memorable? More like that other mega popular blog?
Questions. So many of them.
If it sounds like I’m whining…I guess I am. Even though I’m happy with the noticeability I have received so far, I still feel left behind. I feel like I am wading in the rough sea of the internet trying to keep my head from going under. I feel like I am reaching out my hand from the slapping waves for someone to notice me and grab on. Instead, I see the raft of the well knowns smirking and rowing on past whispering, “shhhhh, she doesn’t have enough followers or Google ranking to talk to her. Just ignore and look ahead.”
All of these feelings are coming to the surface because of Facebook. Facebook is not the cause. Facebook has nothing to do with by blog content. But having said that; Facebook, to me, is nothing but a tool that emotionally abuses me on a daily basis.
Why? Because every time I leave a status update on my Facebook Page, or link to a blog post of mine, my Facebook Like count drops a point. I have dropped 42 likes in just a couple weeks. It is to the point that usually every time I log into Facebook, my like count is one less than it was the day before.
This makes me ask myself, “What am I doing wrong?” Someone else writes a blog post that is nothing short of bullying an innocent blogger over writing a fun post on a topic that interests her, and yet the post goes viral and she gains thousands of new likes overnight? She is uplifted by the big guns, like Huffington Post, and various Internet news sites, etc., just because of the popularity of the post. It doesn’t really matter that she put down another person’s interest. Or really what the content was or how she hurt an innocent writer. It’s all about the hype. It’s all about what people really want. The shock factor.
Is this what it takes? Do we need to start putting other people down, throwing out the F word, or cussing like a Sailor, in order to make our mark in the blogging world?
If so, I will have to decline from ever making a name for myself. I’m not trying to be a “Goody Two Shoes” type person, or look down my nose at anyone. I’m not trying to make enemies. Lord knows that is not what I need to do! In fact, this blog post may very well kill my blog. Who knows?
But I am trying to be true to myself. I will continue to blog honestly. I will blog the way I live. I don’t bully people in real life or curse when I tell stories. So I won’t throw these things into a blog post just to stand out from the crowd.
And I will watch my numbers go up by 50 one day and then down by 54 the next.
But I will just keep blogging.
With all these questions still unanswered.